David Marshall - Co-Founder and CEO
David is an expert in B2B sales and is a successful founder of multiple Sales SaaS businesses.
David has worked in sales, managed sales teams, run sales operations, designed sales incentives, and improved sales processes over a 30-year career.
He has consulted with around 100 Australian and US sales teams. His latest startup, SalesGRID, helps salespeople achieve better sales results through better sales messaging.
Marc Fasel - Co-Founder and CTO
Marc has worked in software development for 20+ years and is an experienced CTO, Architect, Thought Leader, and Public Speaker.
He has a passion for building elegant, modern, and maintainable software. Marc has successfully collaborated with David in the past to build world-class sales technology software.
His aim with SalesGRID is to build a tool that is a pleasure to use and is loved by salespeople because it simplifies their sales activities and boosts their bottom line.
Our vision for SalesGRID
In terms of our brand…
We will be known as the natural companion to Salesforce and other leading CRMs for B2B sales teams. Sales managers starting in a new company will want to first get a walk-thru of the SalesGRID account to understand how the sales process works.
Sales professionals will demand access to a SalesGRID account when they join a new company. SalesGRID will have a proven track record of delivering outstanding value to sales and marketing teams by developing an easy and engaging product that consistently HELPs salespeople sell – as opposed to providing more data and pipeline reporting.
In terms of the organization…
We see this business as having the potential to grow to a $100M ARR business within a decade and to extend to a full suite sales engagement and enablement solution. The sales enablement category is sized at $1B in revenue and is growing at 30% per annum.
The company’s workforce will be headquartered in Australia with customer success and salespeople located around the globe. The majority of new customers will come from product-led growth but we will have a strong enterprise sales capability for upselling and growing customers.
We will have an extensive network of partners in the sales development community (sales consultants, sales strategy firms, sales training).
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